#Nike Recruits Top Runners to Break 2-Hour #Marathon Barrier


Image result for marathon and Nike

Breaking the 2-hour barrier is considered one of the last frontiers in the running world, and for years has been a consistent topic of debate within the sport. The current world record of 2:02:57 was set by #Kenya’s #Dennis #Kimetto in 2014.

Three of the world’s top distance runners will skip major marathons this spring so they can focus instead on a #Nike Inc. project to produce the world’s first sub-2 hour #Marathon, a high-stakes marketing ploy by the sneaker giant.

Read more at: http://www.wsj.com/articles/nike-recruits-top-runners-to-break-2-hour-marathon-barrier-1481596293



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